By Daniel Block

Put on by Alison Kranz and local photographer Nicholas Wray (who frequently contributes to Submerge), 400×400 is a proximity based photo project where the organizers asked for community contributions that would capture the character of our city block-by-block. “The idea for 400×400 is to get people–even people who wouldn’t necessarily consider themselves photographers–out, walking around and observing the city surrounding them,” Kranz told Submerge.

“We heard about a couple projects doing something very similar and decided it was something Sacramento needed,” Wray added.

By Sara Cain

With our downtown/Midtown blocks being approximately 400 feet by 400 feet, the organizers want each installment of 400×400 to focus on just one block at a time around where the host venue is for the next showing. For September’s show, which will take place at Broadacre Coffee (1014 10th Street) starting on Saturday, Sept. 8, 2012, they asked local photographers of all levels, from camera phone junkies to pro camera toters, to focus on the block around Broadacre between 9th and 10th streets and J and K streets. “The clouds, the buildings, the sidewalks, the people, anything is fair game as long as it is within the perimeter of the block,” Kranz said.

If you’d like to take part in 400×400, “like” it at http://www.facebook.com/400×400 or visit 400×400.com to learn more about how to submit your photo(s) and to learn which block will be the next to be featured. Kranz and Wray hope to make it a recurring thing. “We would like to do every block in downtown/Midtown,” Wray said. “And then we’ll start over if people like doing it!”

By Jason Tarman