We all know–at least we should if we’re using fancy computers and are interested in music–that the digital revolution is relentless. Record stores are closing, and that’s sad. It’s the death of an old way of life. But it doesn’t have to be all that depressing. The death of one thing leads to the birth of another, right?
Flynn Adam, one half of Rootbeer (who will be featured in Submerge #30, due out Monday, March 23), is taking a progressive approach to releasing his music. Working with Gotee records, he’s released a series of tracks digitally for Gotee Records. Beginning with “Such a Time” and “Just Don’t Get It,” released Jan. 27, Adam will release four more solo tracks, two on March 31, and then two more in May. All of the songs will be compiled for a physical release later this year. The following is a raw excerpt, which didn’t make the final cut for the paper, from our conversation with Adam and his Rootbeer cohort Pigeon John. Read on for a glimpse into the FUTURE.
You’re releasing one song at a time? Is that how it works?
Flynn Adam: It’s two songs at a time, pretty much, so in January it was two songs and a remix, and a video. And then March 31 will be two more songs with two more remixes and another video. May will be the third installment that will be two more songs and probably a bonus track and a remix, and another video. So it’s kind of three digital EPs over the course of six months.
Why did you decide to break up the songs like that?
FA: It was something between me and Gotee. It was an idea that they had. I think everyone’s trying to figure out the quote-unquote marketplace now and what makes sense, what works best. I know that by May, they’re going to try to put out a physical release that will be the collection of the three digital releases, so to have something a little bit more standard and traditional for the quote-unquote consumer.
Pigeon John: The quote-unquote consumer [laughs]?
FA: [Laughs] You like that?
PJ: They’re not even human anymore?
FA: Nah, nah. It’s all digital these days. It’s all the Matrix. Quote-unquote humans. I’m trying to work on my cyborg unit market. That’s what the whole digital release thing is all about. I’m really trying to hit that Terminator market.
That’s getting on the bandwagon before they even put the wheels on.
PJ: It’s the revolution.
FA: It’s not even a bandwagon, it’s a freakin’ space ship.
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