Zion I looks inward on new album Shadow Boxing
Oakland hip-hop duo Zion I (MC Zumbi and DJ/producer AmpLive) isn’t a group that will rest on its laurels, though it certainly could. Zion I released its now classic Mind Over Matter LP in 2000, and since then, both as a duo and teamed up with The Grouch, have put forth seven more albums. On Oct. 2, 2012 Zion I will put out their new release, Shadow Boxing, a sort of return to form after the live instrumentation of their most recent effort, Atomic Clock. Nine releases in 12 years is a prodigious output, but according to Zumbi, productivity is the key to survival.
“You have to these days, to survive, you have to go a little bit crazy,” he says.
Crazy or not, it’s easy to admire Zion I’s body of work. The fire to create isn’t only borne out of a desire to make music, but to make something different each time out. Compared to the live beats and the somewhat stripped down feel of Atomic Clock, Shadow Boxing delivers a much beefier, in-your-face sound.
“We decided we’d do a live album. It was a totally different energy,” Zumbi says of the thought behind Atomic Clock. “It didn’t even feel like a record, honestly, Atomic Clock, it just felt like we were doing a quick project. Shadow Boxing feels like something I feel. Atomic Clock, I felt it when we made it, but it’s not as deep of an idea around it for me personally.”
It’s not surprising that Shadow Boxing holds a deeper meaning for Zumbi, who has become a father in the time since Atomic Clock. He has also been getting into martial arts as of late as a way to improve his physical health. His still new fatherhood and his practice of tai chi play a heavy influence on the themes found on Shadow Boxing.
“The title of the album is referencing the battle of the self, self-affliction, but also like the confrontation of finding something wack within yourself and having the courage to look at it, be honest and conquer it,” Zumbi says. “It’s about embracing your inner-demons, but taming them.”
The discipline he’s learned through martial arts have also helped his focus, Zumbi says.
“I’m creative, but I have bad habits like everyone,” he explains. “What do they say? Idle hands are the devil’s play thing?
“I have to keep myself in a cool place. If I mess around and stay up all night, I might get injured. If I mess around and stay up all night, my son’s going to wake up at 4 in the morning, and I’m going to be too tired. It’s basically giving myself these different responsibilities, just like for myself, just to become a better, more responsible human being, and it’s been a blessing.”
Zumbi also went back and referenced some of Zion I’s early albums when writing for Shadow Boxing. Though he says he doesn’t usually listen to the group’s past recordings, doing so this time around reintroduced him to the MC he was a decade or so ago. He liked what he heard.
“With the Mind Over Matter songs, I was like, wow, I was really in the zone,” he says. “I remember back then, all I did was rap, meditate and do capoeira. That’s it. I wasn’t chasing girls, nothing. The reward in life was to be in the studio and rap.”
What Zumbi heard was a hungry rapper. He made a conscious effort to put himself back in that headspace.
“I was like, OK, I was flowing better then than I am now,” he says. “I was really being honest with myself in some cases. I had to get back in the zone like that.”
Whatever his reasons, it certainly seems to be working. Shadow Boxing sounds big, mean, aggressive and even extremely catchy, as evidenced in the grimy hooks of the title track and the bouncy electro beat of “Human Being.” Beyond that, though, there’s a rich variety of tones at play on Shadow Boxing, from the house reggae-tinged “Sex Wax” (featuring Collie Buddz) to the smoothly soulful “Life’s Work” (featuring Goapele). Meanwhile, the over six-minute “Joe Frazzzier” stands out as a compelling centerpiece, a sort of hip-hop/prog hybrid.

“That was just a crazy electro beat that I had, and [Zumbi] really liked it,” says AmpLive, who produced all but three tracks on Shadow Boxing. “He wrote something to it, but he sounded a little too far out, so I convinced him to do something more palatable. But then it lost its edge, so I wanted to just sort of bring that back.”
After the verses were laid down, AmpLive says the song felt a bit unfinished. Zumbi encouraged him to take the track further, to really draw it out. The producer was happy to oblige.
“I carried it out as far as it could go,” AmpLive says. “It got really crazy at the end, and I was like, we can’t end it like this, so I brought the music back so we could end on the same vibe.”
Though Zion I seems to revel in the fact that they can employ such a wide variety of sounds with success, AmpLive mentions that he’d like to try to have more uniformity to his songs.
“It’s more of a struggle to me to have everything sound the same,” he says. “I’ve been trying to do that a lot more. I do all kinds of different music, so I can do that easily if I wanted to, but I’m bored with changing it up all the time. My challenge now is keeping everything on the same wavelength.
“I think that probably for more of my solo stuff I’ll focus on that aspect of everything, maybe where everything is the same BPM or something like that,” AmpLive continues. “I just want to see what happens, because I’ve never done an album like that.”
This may come as a surprise to Zumbi, but if there’s one thing the MC has become used to in his years working with AmpLive it’s that the producer continues to amaze him.
“That’s what’s so dope about it,” Zumbi says. “I’ve known this guy for over 20 years. When you know anybody for that long, sometimes things become predictable, but that’s the beauty of the music. There’s always a surprise lurking. It’s always so fresh.”
Zion I fans will get the opportunity to hear the group’s fresh new songs on the road this fall during a 30-city tour with DJ Minnesota. In addition to that, Zion I will also be releasing a mixtape with the help of Brooklyn, N.Y.’s DJ J. Period called Bomb First. The mixtape will also feature A$AP Rocky, Kendrick Lamar, Action Bronson and others. Zumbi calls Bomb First a “family project.”
“If this was a battle for the soul of music, these are the people we would choose,” Zumbi adds.
Given the duo’s track record, it’s doubtless that there would be plenty who would choose to side with Zion I for the same fight.
Boy Meeting World, Making Great Music
At 21 years old, rapper Fashawn has the maturity and foresight of men many moons his elder. The Fresno native grew up fast and, using hip-hop as a tool, persevered as one of the genre’s youngest and most promising talents. With his debut album, the aptly titled Boy Meets World, Fashawn paints a candid picture of life as an adolescent coming into his own, making sense of relationships and the experiences that are transforming him into the artist we hear through our speakers. He writes from an autobiographical point of view, and it shows with his ability to evoke a broad range of human emotions through his stories. As the listener you see his vision, and feel his joy and pain.
Fresh off a tour with Ghostface Killah, Fashawn along with producer Exile is back on the road for the annual How the Grouch Stole Christmas showcase, which features the Living Legend and show founder The Grouch and Oakland’s shining star Mistah FAB. It’s an amazing lineup unmatched by any tour of note this year, so take advantage of everything each artist has to offer and enjoy a good hip-hop show.
ÂÂ
It’s been a big year for you with your debut dropping, and then The Antidote mixtape with Alchemist. How much of it was planned? And were you surprised by how successful this year was for you?
I would say that most of it wasn’t planned. The stuff with Alchemist, that wasn’t planned at all. That came up from just me hanging with Evidence, and at the time he took me on the Rock the Bells tour. I had the chance to stay at Alchemist’s crib, and from that we started building in the studio and making records. That came out by accident you could say. Just me hanging with Evidence and going to Europe and all that, this time last year I wouldn’t have pictured this. As far as Boy Meets World, we’ve been planning that for a while now. We started recording this album in like early 2008, and we got the label situation around February and we’ve just been going hard ever since.
You mentioned that the album has been planned for a while. Has the Boy Meets World title and concept always been the vision?
Yeah, I said to myself a while ago that if I were to drop an official debut album, that’s how I want to start things off. I think it was a perfect time. I turned 21 the day before my album dropped, and it was just the right time for everything. I had the concept in my head before I even went across the world and saw all these places.
There are points on the album where you talk about how you’ve been rhyming since you were 9.
Yeah, just having fun. I didn’t really start writing rhymes until I was 12. I’ve been in the studio since I was 12 and dropped my first mixtape then.
How did everything you’ve done up to Boy Meets World differ from what you had been doing?
On the mixptapes, it was just me going hard and just spitting the craziest rhymes I could think of. Just trying to find my voice and the direction I want to go. On Boy Meets World, I found my voice. The records on the mixtapes were just me spazzing out, but on the album you hear the concepts and all that. The songs were really produced; you know, Exile really did his thing and made sure everything was precise.
In terms of the music that Exile brought forth, what did he bring out of you? How do you think the direction of the album would have differed if it were a bunch of producers contributing a few beats?
I think if I were to have gotten like Alchemist and 9th Wonder joints on there, the vibe would have been a lot different. With Exile, we have certain chemistry and through the whole record you can feel that. It’s one story, kind of like a score to a movie. I don’t think I could have got that if I worked with a bunch of producers.
This is a very personal album, is there one song that you feel represents you best and why?
I would say “Boy Meets World,” which is like the 10-minute opus at the very end of the album. It’s really just explaining my story from day one to now, from being a young kid with dreams of rhyming to actually growing up and being a man and realizing those dreams. All the experiences I’ve had”¦ “Boy Meets World,” that sums me up right there.
Does all this seem surreal to you at this point? Or in your eyes is this reward for all your hard work?
Nah, it’s very surreal. I’m very lucky to have a great team around me that works really hard. I have a strong work ethic, but it’s a blessing to have the feedback we’re having. You can’t plan that feedback; that’s just something that falls into your lap.
Can you talk about some of pressures that come with the acclaim?
I guess just people calling your album a classic and asking for a second—that’s the only pressure. I don’t know; I’m just enjoying what I’m doing. I love going out every night and doing shows, and promoting my ideas and my music. I heard Lil Wayne say, “What’s life without pressure? Pressure can either make a diamond or shatter things to sand.” I feel like a diamond right now.
When you’re writing for the next album, do the accolades and people calling your debut a classic affect you or motivate you?
I’m already going in different direction creatively. I don’t know, I don’t think it affects me. I think I established myself and who I am with Boy Meets World, just bringing the audience into my life. By doing that with my first album, I feel like I can take my audience wherever I like from the club to the library.
One of my favorite songs on the album is “When She Calls.” The storytelling on that one is crazy, I was wondering if it is rooted in someone you know or is any of it autobiographical?
It’s not autobiographical. When you listen to it, you hear the story through the guy’s eyes, and the second verse is watching the story unfold through someone else’s eyes. And the third verse is what if it never happened. The story was inspired by a friend of mine who killed himself over a girl who didn’t even”¦ I just wanted to show how intense love can be. It was one of the hardest songs to write for the album, actually it was the last song I wrote and recorded. It was a story that people could relate to. It’s a dark subject, but these things happen all the time so I felt the need to talk about it.
To wrap it up, what’s next for Fashawn?
I’m working with a new mixtape with Green Lantern, which should be out soon. I’m constantly in the studio, always working.

Fashawn played the Empire Events Center on Dec. 12 as part of the How the Grouch Stole Christmas tour with The Grouch, Mistan FAB and Exile.
The Grouch Set to Leave Paradise for West Coast Tour
Over the past decade, Oakland, Calif. native The Grouch has proven to be the embodiment of the independent musician. Alongside his crew the Living Legends, Grouch built an underground empire from the ground up, building a reputation by pounding the pavement with dope product, selling his music to fans hand-to-hand. He always made himself visible and bridged the often-murky area between supplier and consumer. Hustle aside, it was his music that resonated with fans. Instead of a fast food filling, Grouch based his lyrics in reality—honest and candid, intelligent and insightful. Through 10 solo albums, five group collaborations and more than a handful of Living Legends projects, Grouch has never led fans astray. An inspiration for anyone looking to make it happen by doing it their way, his career has shown that hard work and dedication go a long way.
In support of How the Grouch Stole Christmas, his aptly titled 11-city West Coast tour, the man whose fuzzy 4-track songs I once put on a Maxell mixtape spoke from his newly settled island paradise on topics ranging from modern-day subsistence living to Dr. Seuss—and of course, music.
I understand you’re out in Hawaii at the moment. Is that for work or pleasure?
Nah, I’m living out here doing the family life, growing vegetables and chillin’. Working of course, every day, all day, grinding over the Internet and over the telephone. It’s not a permanent thing, I don’t think, but we like it out here a lot so we wanted to give it a trial period. We were supposed to stay six months, but at the end of the six months we were like, we got to go for another six months. We’re taking it as it comes.
You said growing vegetables, are you really on some subsistence level shit out there or what?
Nah, we’re just living. We’re staying at a house that get its water from the rain and has solar power, and we have a good vegetable garden going. We’re just doing natural family life: kicking it, and jumping in the ocean and drinking coconuts.
That sounds amazing.
Yeah, it’s been a real good experience. It’s a good change, and we did it at a good time. It’s still the United States, but it feels a little bit detached out here. There is less advertising, less TVs around.
Your latest tour, How the Grouch Stole Christmas, is going to take you away from your paradise for a couple days. Off the top, it was nice to see fellow Living Legend Eligh’s name right there with yours.
Yeah, it worked out good because me and Eligh have an album coming out March or April of next year. People always ask when the next G&E album is coming out. Me and Eligh are good friends so when we do shows, it’s always fun, and people love to see the combination of us two. We’re both on the same page, as far as us both doing sober shows and all that, and we’re both at a time in our careers where we are taking everything very seriously and trying to step our games up.
I was going to say, it’s been a long time since I’ve heard mention of G&E as a group. What can you say about the album so far?
We’ve got a strong single with Gift of Gab, so you’ll hear that. But as far as everyone else, we have Mistah Fab on there, Sage Francis and Slug on a couple different songs. We’ve got a song produced by Flying Lotus, a joint produced by Amp Live of Zion I. It’s going to be a good release. I’m really proud of the music so far.
The Bayliens are also scheduled to play, but there is one name that I didn’t recognize: Paul Dateh.
Yeah, he’s dope. He’s from L.A. and played violin on my last album; he’s also a vocalist too. If you Google him, there are some pretty amazing videos of his violin skills, and how he combines them with hip-hop. He’s just coming up and making a name for himself. When you watch the set though, you’re like damn that was dope. Every time I have him open up for me, he gets a really good response. The Bayliens, they’ve been working real hard and I like the way they do their stuff, so it all works together.
Alright, last one to wrap it all up. Looking at Dr. Seuss as a writer, in terms of his story telling, his structure, his rhymes, how would you rate him in MC terms?
Dr. Seuss is a dope poet, and would make a dope MC. I think if he wanted to rap, he could probably have some tight raps. I don’t know how much of a coincidence it is that I’m using one of his themes, but I’ve had a lot of people tell me that my rhyme style reminds them of Dr. Seuss. I don’t know if that’s a diss or not [laughs]. It wasn’t like, “You have the most Simple Simon rhymes in rap,” but I have been told that they can see a resemblance, and I take that as a compliment. I like the dude’s style. He’s not the most complex, but he’s successful for a reason. The way he put his books out there, and the content in them with the pictures and the whole package, I really respect the dude.
Simple or not, at the end of the day he’s saying something of substance, which can always be said of your music.
Exactly.